Smart Packaging, Faster Launches: A Practical Playbook for Busy Brand Teams
Why this matters Missed launches and reprints don’t happen at the press—they start in the brief. This playbook shows you how to move from idea to line-ready packs without drama, using simple decisions that lock quality, timelines, and cost early. 1) Define the job in one page What to write down (no jargon): Outcome: Everyone […]